"Science and technology, people-oriented; create a healthy life" business philosophy is Ke Jia Lin. It is Ke Jia Lin in brand management in a consistent philosophy.

     "Science and technology, people-oriented" has three meanings: one is the creator of technology; the development of technology to fully meet the needs of people, human services; people are subject, object technology. "Science and technology, people-oriented" is the essence of corporate culture and sublimation, Ke Jia Lin also fully covers the overall corporate culture.

      With the development of science and technology, the Chinese electrical appliances manufacturers are in an unprecedented spirit of innovation, for the majority of families in the world of manufactured of cheap US home appliances, and home appliance product homogeneity appliance manufacturers claim their products giving more value ʱ?? In addition to consumer products can provide functional benefits outside, but also give the benefit of fashion products, China has entered a material culture and spiritual culture to enjoy double the demand of the consumer environment, which requires Ke Jia Lin and other electrical appliances manufacturers to science and technology as means to create a lot of fashion people-oriented, user-friendly products.